Introduction to Coach Freddie

This article describes the follow-up tool Coach Freddie

A tool for behaviour change after training

Coach Freddie is a digital tool supporting participants in establishing new behaviours in everyday life after a training event. Freddie is specially developed to be adapted to each participant's individual wishes and to refrain from running any administration at all for you who host the training event.

You who use Knowly learning journey only need to add Freddie to the timeline for your learning journey and schedule the invitation. The follow-up with each participant will then take place automatically.



The three cornerstones of the concept are...

Digital action plan

For the participant, the journey begins with an email or text message sent in connection with the end of a training session, where the participants are introduced to Coach Freddie. Here the participant is given the opportunity to formulate an action plan.

In the action plan, the participant describes his / her desired situation, which obstacles he or she might encounter, and how those obstacles can be handled. In addition, the participant is encouraged to plan small, concrete activities to undertake in the coming week in order to start making progress quickly.

Regular guided reflection sessions

Once a week or every two weeks, a link is sent to the participants via text message or email at a time each participant chooses. After clicking on the link, Freddie guides the participant through a series of coaching questions, which encourages the participant to reflect on progress made since the last time and to plan new next steps for next week.

Supporters

With the participant writing their action plan, it is possible to choose two supporters in everyday life. Often the participant here chooses his boss and a close colleague. Supporters are given — if the participant wishes — the opportunity to read the reflections as the participant completes them.

Via Freddie, the supporters are also given concrete tools to support everyday life. For example, they receive suggestions for coaching questions, and ready-made conversation templates, which provide a simple structure for half-hour-long coaching conversations.


Research that supports the concept 

Coach Fredde is not trying to reinvent the wheel. Instead, he reuses concepts and tools from research on coaching and behaviour change that is widely known and proven to make a difference.

For progress to feel motivating, we must note it
Making progress is motivating, but we often need to remember the progress we make. Reflecting on previous behaviours and situations is a good tactic for boosting motivation.
Predicted obstacles are easier to avoid
Getting stuck can kill motivation, which can risk even the best development plan failing. Reflecting in advance on possible obstacles is a good tool to better avoid them.
To achieve long-term goals, concrete tasks are needed in everyday life
Long-term challenging goals can be motivating but are often difficult to work with on a daily basis. By breaking down long-term goals into concrete tasks, it becomes easier to make progress, which in turn increases the motivation to continue further.

Guidelines for Freddie's communication 

Freddie's communication is dynamic and changes based on the choices the participant makes. As an administrator, you can, therefore, keep the texts that appear in the interaction with Freddie the same. But you can rest assured — we have designed all of Freddie's communications based on being polite, understanding, and accommodating. In particular, we have focused on ...

Complete freedom
Participants can change the times when Freddie gets in touch or opt out entirely.

Polite reminders
Reminders are great if you want to receive them, but incredibly annoying if you don’t. That’s why Freddie’s reminders are always politely phrased and stop entirely after two attempts.

No progress, no problem
If a participant, for some reason, has not made progress, Freddie’s communication is designed not to trigger feelings of guilt. Instead of focusing on past failures, the focus is shifted to what can be done in the future.